Mac for me and in one word it's: simplicity. As Steve Jobs once said, “Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.” Apple’s hardware components have worked very well for me and have seemed to be designed better which has always translated to better performance for the numerous of online business tasks that I work on. Plus, I've always loved the design!
My business audience is Microsoft bound for the most part. I don't like Microsoft's arrogance, but I've learned to write my rants on pre-crumpled paper.
It has been quite a few years since I worked in the corporate world. Back then, though most of us techies acknowledged Mac's superior usability, Microsoft products dominated. And even today I seldom worry about whether my correspondent can read a word or excel attachment. Whereas I recently had to ask that an acquaintance to resend her document as a pdf because neither MS Word, Open Office Text nor Adobe can read a Mac Word document.
I started on mainframes and moved to DOS on a PC and then to Windows when version 3.0 was released.
Like @grNadpa, I've stayed with Microsoft and Windows for better and for worse since then, partly because of the ubiquity of Microsoft software and partly because my few attempts at using a Mac have been hunt-and-peck and "Where did they put the darn Start Menu?!?".
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