Julia Sta Romana

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With the current crisis, it would be tempting to cut back on marketing to save money. But doing so can affect your ability to:

- retain customers
- gain new customers
- break even or even be profitable after the pandemic.

The key to recovery is by investing your marketing dollars wisely. Focus on strategies that work. And if you want to experiment, define your parameters to minimize loss.

Read more about it here: How to Make Every Marketing Dollar Count During a Crisis


You're right! I've known a lot of businesses that pauses their marketing plans. Well, that is not a good move. Even in this crisis, marketing should still be a priority especially if done in the right way. If you want to learn more about Effective Franchise Marketing Strategies, feel free to contact me. I'll be happy to help.
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