How to grow my sales & marketing

Hi, Kevin. Welcome back.

EntrepreneurFix was bought by BizWarriors in November 2016 and rebranded.

What exactly does your company do in the solar indistry?

We state in our forum rules: "Do not post links ask for reviews of your website unless you are specifically asked to do so by an Administrator or Moderator."

However, this is one of those cases where I am asking you to post it. An industry like yours these days (1) needs to rank well in local search which requires some additional search engine optimization; and (2) increasingly needs to be responsive so that it is easily viewed on smaller screens like tablets and smart phones. Missing wither one of those can leave your website virtually invisible. Post the link and I will check it out for you.

I think you definitely want to be promoting a service like yours online in today's markets. At the same time, you shouldn't be relying on any single mode for marketing. Use a service like VistaPrint to create some business cards and postcards and drop those off in different neighborhoods, at local stores like grocery stores that have bulletin boards where you can place a postcard, ask local businesses like hardware and home improvement stores if they will allow you to leave some business cards or postcards on display (you can purchase holders from VistaPrint as well) - basically try to find places where you can get your name and the name of your business out there.

This is probably an excellent time of year to be starting marketing campaigns like that too, with the advent of spring in the northern hemisphere.

Using social media like Facebook is something else you should be doing... create a company page on Facebook, don't use your personal page, and get your friends to like it and spread the word via their friends.

I'm not familiar with the acronym OSP. In Canada, that can mean several things. Can you narrow that down for me?

 

Ok, thank you. I've never used it.