How to become a personal brand?

[Jan]

What's the best social media channel for this?

 

[Ciaran]

I'm pretty sure this wasn't answered because the question is way too broad.

Who are your target audience? Who do you think is most likely to follow you based on the content you put out and stuff you talk about?

Answer those questions and figure out where they hang out online.

Posting on LinkedIn isn't going to be a great use of your time if you're posting content for 13 year old's.

 

[djbaxter]

Thanks, @Ciaran. Excellent post. You are exactly right about the question.

 

[Edvin]

What's the best social media channel for this?

I'm not sure if it needs to be mutually exclusive. There are many social aggregation tools that can be used for both reading as well as posting on multiple networks at the same time. However, intuitively it seems like a good idea to be targeted towards to your customer base. With that in mind, I would suggest looking at audience segment/profile of each platform.