- Nov 10, 2016
Get Ready for New Google ToolsThere's no way around it: Soon Universal Analytics will be replaced by Google Analytics 4. This new version of the analytics tool is future-proof and privacy-focused. It contains features that give you more insight into complex customer journeys and the performance of your marketing campaigns. Sounds promising! Now Google asks people to set up this new property as soon as they can. But how should you prepare for that? Here's Google Search Console (GSC) is a must-have tool for all site owners. It gives you an incredible amount of information about how your site is doing in search.
Connected your site to GSC? Now it's time to get to work! You'll get information on keywords and queries that bring traffic, and find out which rich results your content has earned! Yoast SEO Premium comes with tools that make optimizing your site easy as ABC. Help me optimize my site! ▸
How to stand out in the search results? The answer is rich results! These types of search results show additional information, like your product rating, price, availability, or image. Learn how to get rich results from Yoast's Head of SEO Jono Alderson and Elad Levy, VP Marketing of Loox, in the free webinar on May 24. Don't miss out: