Books We Wrote

Books We Wrote

Matthew and Adam’s excitement for the entrepreneurship “game” started in their youth with the practical lessons learned through constant pursuit of perfection and continues to this day with the young at heart feeling inherent in starting, optimizing, and selling successful business ventures.

Now, you can tap into Matthew and Adam’s experience, inviting them to help you apply their 20+ years of experience starting, managing, and selling successful businesses.

Their advice has already helped thousands of entrepreneurs struggling to turn their visions into reality, scale existing ventures, or discover the strategy that leaves prospects begging to buy. You can work with them directly by clicking here and you can order one of their best-selling books below:

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Adam and Matthew Toren

Meet The Authors

Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.

What is it about teaching our children the basic principles of sound money management that seems to tighten the throat and sew the lips of the average parent? Don’t ask brothers Matthew and Adam Toren, they’ve been far too busy bucking the trend.

The Toren’s carry their tremendous entrepreneurial spirit like a torch, and are eager to pass it forward to the world’s youth while the flame is still burning.

The brothers have spent years dedicated to researching the best practices in modern business and then teaching the techniques to others while also establishing and maintaining their own steady stream of successful businesses.

Les Brown World’s Leading Motivational Speaker

This book will give your children the methods, the tools, and the techniques to make it in a global economy so that your children will become an asset to our society instead of a liability. I HIGHLY recommend Kidpreneurs

LOVE THAT (Kidpreneurs book)!…I think that’s brilliant, I think that’s badass…I wish I got to write that!

Gary Vaynerchuk NYT & WSJ Best-Selling Author

Small Business BIG Vision

Lessons in applying passion and perseverance from prominent entrepreneurs. In the world of entrepreneurship, your vision solidifies your resolve when things get tough, and it reminds you why you went into business in the first place.

Authors, brothers, and serial entrepreneurs, Matthew and Adam Toren have compiled a wealth of valuable information on the passionate and pragmatic realities of starting your own business. They have also gathered insights from some of the world's most successful entrepreneurs.

This book delivers the information that both established and budding entrepreneurs need, explains how to implement that information and validates each lesson with real-world examples

Small Business, BIG Vision Book Cover
Jeffrey J. Bussgang Flybridge Capital Partners, author of Mastering the VC Game

A well-written, accessible guide to help entrepreneurs dream big, even in the earliest stages of their venture.

I’ve never considered myself an entrepreneur. I’m a nerd and always have been. But I believe very much in the message of Small Business, Big Vision. I think having a vision is what’s made Craigslist so successful, and I’m applying the same principle to my new initiative CraigConnects. Entrepreneurs would do well to read this book and absorb its message. The stuff that works best is driven by passion rather than dollars.

Craig Newmark Founder of Craigslist
Yanik Silver Founder of

If you’re an entrepreneur you’re going to experience the highs and lows of business and without a big vision—it’s too easy to throw in the towel. Adam and Mathew’s book gives you the driving force and multiple examples for creating that big vision to keep you moving forward.

So many business books are based on one guy telling you how to do it their way—what they are really saying is ‘I’m awesome, so do what I did’ but this book doesn’t do that. There is no blueprint to creating a successful business and mistakes are not only inevitable but even beneficial in the long term. This book doesn’t do the high and mighty bit but is a great guide to helping you get what you want…pour yourself a large, strong drink and enjoy.

Calvin Ayre Founder of
Stephen Jagger Author, serial entrepreneur, investor

Having founded and managed more than a few companies in my life, all I can say is, I wish I’d had a book like Small Business, BIG Vision years ago. Whether you’re just starting out as an entrepreneur or you’ve been a business owner your whole life, this book can save you countless hours of figuring out what to do and how to do it. With clear, concise information throughout, you’ll never be done with this book but will want to refer to it over and over. Get it now!

Small Business, BIG Vision is no pie in the sky theory but the nuts and bolts practical information that every entrepreneur needs to succeed in the dog eat dog world of starting and growing a profitable business. Get it. Study it. Apply it!

Chris Widener Author of the Art of Influence and Leadership Rules
Harry Chemko Co-founder & CEO of Elastic Path Software

The principles presented in Small Business, BIG Vision are valuable in and of themselves, and they are delivered in an easy-to-understand, direct format that helps the reader fully absorb the information, so he or she can implement it in their business right away. Rarely does a book come along that covers so many important topics and does it so well. Small Business, BIG Vision delivers!

Traveling around the country speaking to young entrepreneurs, I often get asked which business books are the most helpful. I’m adding Small Business, BIG Visionto my list! This book contains some superb insights on everything from startup through giving back as a social entrepreneur. There is not a business owner or business-owner-to-be who won’t benefit from reading this book.

Michael Simmons Co-Founder & CEO of Extreme Entrepreneurship Tour

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