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Be A Writing Whiz – Market Your Articles

Discussion in 'Internet Marketing and Promotion' started by digiexpress, Sep 12, 2015.

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  1. digiexpress

    digiexpress Member

    If you’re a writer who can write short, snappy, but chock-full-of-information articles, then the Web is your perfect home. For anatomical reasons, web surfers cannot read long articles with text-rich paragraphs – but they’re after information, and if you can provide it, then you’re a winner.

    But how do you let the world know that you can write well? And how can the world know that you are willing to offer your services as an article writer?

    The key is to successfully market yourself by marketing your articles. But if you can’t send out dozens of emails to prospective clients, or spend hours designing a website, what can you do to get people to hire you?

    The key is to write one, and only one ground-breaking article, and to include a resource box.

    A resource box contains information about you, and it will usually be at the end of your article. But to make your Web visitors curious, you have to make a resource box so brief and loaded with information, they’ll want to hire you after they read the first five words of it.

    So what should be in your resource box?

    • Give your name – not your full name that stretches all the way out of your birth certificate, but the name you would like to be placed on checks, and how you would like request letters to be addressed. Oftentimes, online writers rely so much on their email addresses and contact details that they forget to put their names down.

    • Give your website address, if you have a website. Direct your prospective clients to formal samples of your writing – not to your informal blog where you have details of what happened during your day, all in “Net-Speak.”

    • Make your pitch – a one to three sentence proposal that shows readers what makes you and your writing unique. Some marketing experts refer to this as your unique selling proposition, or your USP, the promise of fulfilling an unmet need. Others call it the “Elevator Pitch,” or what you would tell a prospective client if you were caught for a few seconds together on the elevator.

    The key to making a pitch is brevity: say in a few words all that makes you special.

    • Make a call to action by inviting people to visit your website and take you on as a writer. This can be done in a simple sentence that will tell prospective clients that you are the person for the job, and that if they do not take you on, they will regret their choices for the rest of their lives (of course, in not too many words).

    • Lastly, give your contact information. Give only your professional email addresses, not your “cute” e-mail addresses, such as teddybear@ilovechocolate.com. This does not reflect well on your credibility as a writer, and it will make you appear juvenile, no matter how “cute” your e-mail address is. Stick to yourname@youremailprovider.com (Yahoo and Google Mail are acceptable providers). If you do not have such an address, get one.

    “Your Name” email addresses are not only more professional-looking, they are easier for your busy clients to remember.

    If you follow your writing rules when making your resource box – that is, if you keep it short and to-the-point, you’ll be sure to get a lot of clients clamoring for your services in no time. All you have to do is advertise well and frequently, and make your writing shine.
    EF-Roger likes this.
  2. Steve Dawson

    Steve Dawson Member

    Thats great advice, with regards to the one ground-breaking article, if you don't have a website, where would you get it published ? I have contacted news outlets in the past with articles that cover untouched subjects, however they seem unwilling to take content from unknown writers. I've also been advised in the part to start a blog in order the gain a more visible internet presence, although that does require a great deal of pre-work and is not necessarily suitable for someone who merely wishes to get paid for writing. Whats your advice on getting that all-important article published and seen by enough people to make an impression ?
  3. digiexpress

    digiexpress Member

    My take! I would go to a writer forum. That be a good way to build up your bio and be able to network with other writers
    that can provide assistance to advance your writing career.
    Steve Dawson likes this.
  4. pwarbi

    pwarbi Member

    Recently there seems to have been a massive increase in people that want to earn money online, and it seems that they all want to write articles.

    The internet is now full of writing sites and people can go on there to either just get their articles out there and show what they can do, or apply for jobs, articles that people want writing but aren't prepared to write themselves.
  5. Amy

    Amy Member

    Does anyone have any suggestion on the online writing sites that are out there? I am looking for some that are credible to begin writing for. Eventually I want to have my own page and such for writing but it seems like the best way to start out is to work with an already established site. I'm just not sure which ones are worth trying. If anyone knows of some, please let me know!
  6. mtayp01

    mtayp01 Member

    I'm with @Amy here. I'd also like to be informed of good online writing sites where I could make a bit of cash whenever the need be. Suggestions would be much appreciated! I'm currently trying out iWriter, but since I'm still new to it and have gotten only a couple of ratings, the pay's still pretty low for the amount of time I invest in it. I'm hoping to rise up the ranks and hopefully get paid more for my articles.

    Also, @digiexpress, thank you for the tips! I'd keep all these in mind.
  7. Steve Dawson

    Steve Dawson Member

    I have not previously heard of iWriter, what sort of things do you write there, and although you say the pay is not great, could you be more precise, exactly how bad/good is it ? I find that there are plenty of writing sites out there but there are also a large number that only accept US residents. I have spoken with some of these sites before, and even though I have good English, they seem uncomfortable with an English writer writing for them.
  8. pwarbi

    pwarbi Member

    Textbroker is another online writing site that people can join. I applied myself by writing a short article about a subject they chose, then you send it back and they then rate it.

    It takes a bit of time to get your test score back, I think mine took a couple of weeks, but eventually I was accepted. There seems to be quite a few jobs on there from writing adverts and product description's to articles and even short stories.

    As of yet I've been to busy with my own work to actually take up any of the jobs I've been offered but if your looking for a writing site, it might be worth signing up.
  9. dyanmarie25

    dyanmarie25 Member

    Thanks for sharing these awesome tips to us here. Very relevant and helpful. As a freelance writer, I am also kind of struggling with how to be successful in this field. But yeah, if you want to be profitable, you have got to find ways and take risks all the time.

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