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6 Steps For Creating a Profitable Content Marketing Strategy

Discussion in 'Internet Marketing and Promotion' started by Harrison Lucas, Aug 22, 2015.

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  1. Hey Guys, New here. I was messaged on reddit and told it would be a good idea to post this here. It's a bit long (3k +), so I will link it.

    goo.gl/OlHLhK

    Basically, it goes through how you can create a content marketing strategy and why you are really hurting your business if you don't have one in place.
     
    Rusnal2 likes this.
  2. rjebiz

    rjebiz Member

    Great article bro.
     
  3. Thanks for having read. Let us know if you have any questions - I'd be happy to help
     
  4. digiexpress

    digiexpress Member

    Content is king! It all about how you can leverage it to get results.
     
  5. Kathryn M.

    Kathryn M. Member

    One thing I would add is to make sure you have all of your content written down on a calendar. That way you know when each piece of content is due to go live. You do not have to remember when to do it or what to post.

    I cannot tell you how much a content calendar saved by brain. Having all my ideas in my head drove me crazy. Once I wrote each idea/content that I wanted to release on a monthly calendar, showing me the entire month at one time, all my content/idea creation anxieties went away. Everything is organized and in it's place. I no longer have to remember to do something or figure out when to post it live. It's already been added to my calendar and set in stone, so I know it will get done.
     
  6. Steve Dawson

    Steve Dawson Member

    Thats an interesting article. In what area have you experienced the 'influencers' as you call them ? I'm quite interested to hear a little more about this if possible. I produce promotional materials but find that there is a small problem with having to ensure my content is seen as 'cool' enough by some people, while also being serious and professional enough by others within the same industry, it can be a fine line sometimes.
     
  7. dyanmarie25

    dyanmarie25 Member

    Thank you for sharing this article to us here. Very relevant and helpful.

    I still believe content marketing is ideal for a business. Always make the best out of the internet.
     
  8. Rusnal2

    Rusnal2 Member

    Checked out the link. Content is king.
     
  9. Capital SEO

    Capital SEO Member

    Good well thought-out article. All 6 points are relevant.

    Keep up the good work.
     
  10. T J Tutor

    T J Tutor Member

    Are any or all of you implementing this? I love content marketing, have you any experience implementing it?
     
  11. The given link seems offline. Getting a 404 :)
     
    Francis K and Teia like this.
  12. davidper

    davidper Member

    Good article
     
  13. Scooby Snack

    Scooby Snack Member

    Unfortunately this link is dead. However apparently one of the authors gave a talk based on this article.

    Here is the link via YouTube:

     

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